\u201cI experienced true joy when I was required to agree to the REALTOR\u00ae Pledge of Performance upon my completion of C2EX,\u201d said Paul Sigurdson, a SPAAR member and REALTOR\u00ae advisor with Engel & V\u00f6lkers in Minneapolis.<\/p>\n
To encourage an ongoing commitment to professional behavior and development, the National Association of REALTORS\u00ae (NAR) created the Commitment to Excellence program (C2EX) to encourage the professional development of REALTORS\u00ae by using a multifaceted approach of online learning and task-based activities for continuing education and professional growth. A member\u2019s commitment to excellence is a continual practice, and a lifelong dedication to superior professionalism and providing first-rate customer service.<\/p>\n
\u201cC2EX was a great refresher for me on real estate topics that are important but not necessarily things I deal with on a daily basis,\u201d said Jason Cassel, a 15-year REALTOR\u00ae who works with Coldwell Banker Burnet in Apple Valley. During his completion of C2EX, Cassel attended a City Council meeting in Lakeville as part of one of the program\u2019s challenges.<\/p>\n
The C2EX platform aims to sharpen, expand and engage industry skills while helping REALTORS\u00ae track their growth and progress. C2EX is also a support tool that can enrich the REALTORS\u00ae capabilities and effectiveness beyond Code of Ethics, and far beyond the endorsement process. C2EX is intended to:<\/p>\n
Members receive their C2EX Endorsement upon completion, which then identifies them as well-rounded REALTORS\u00ae with exceptional customer service. The Endorsement is good for two years, then assessments become active again and the REALTOR\u00ae can complete a new set of assessments to renew their C2EX Endorsement. Each person\u2019s journey is unique. To date, there have been about 20,000 C2EX Endorsements of REALTORS\u00ae nationwide.<\/p>\n
According to Sigurdson, who has been in the real estate industry for more than 35 years, \u201cI was pleased with how much knowledge and content I possessed throughout the C2EX process and, in the end, I was excited to discover what was in store for me in the Learning Topics and Tasks section. C2EX challenged me to explore new ideas and garner new perspectives.\u201d<\/p>\n
C2EX is not a requirement, but a benefit available to all NAR members at no cost. Echoing Sigurdson statement, Cassel said, \u201cone of the results from completing C2EX was simply that it makes me proud to be a part of the REALTOR \u2018R\u2019.\u201d Cassel added that while C2EX is a great refresher for seasoned agents, it\u2019s also a great learning tool for newer agents.<\/p>\n